Welcome to OptimEco.ca

Welcome to OptimEco.ca, an Éco Entreprises Québec (ÉEQ) initiative. Based on internationally-recognized ecodesign strategies, norms and standards, OptimEco.ca is an innovative and interactive platform developed to help companies doing business in Canada meet today’s packaging challenges by providing guidance in the optimization of packaging and printed matter design. By using a sustainable development approach, companies can generate savings and innovative ideas as well as reduce their environmental footprint. In addition, the portal recognizes and promotes packaging and printed matter optimization initiatives via OptimAction, an interactive visualization tool developed by Éco Entreprises Québec to communicate the benefits reaped from those initiatives.

Ecodesigned packaging – a winning choice!


Naya’s mission is to offer exceptional quality natural spring water while minimizing its environmental footprint. In 2010, after 7 years of R&D, Naya marketed the world’s first water bottle made from 100% post-consumer recycled plastic.

Alice Hellawell, Brand Manager, Eaux Naya Inc.


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